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<br /> WHO IS NOT HAPPY WITH OPERATORS' VIDEO PERFORMANCE?<br /> APPS:<br /> ROOM FOR<br /> MORE?<br /> Mobile Europe's Insight<br /> Report details the phones,<br /> OS and stores that are<br /> driving the market<br /> MOBILE<br /> EUROPE<br /> EUROPE'S WIRELESS MAGAZINE issue no. 214 February/March 2011 www.mobileeurope.co.uk<br /> NetCracker CEO outlines<br /> A PROFITABLE FUTURE<br /> for mobile operators<br /> ALSO INSIDE:<br /> EXCLUSIVE<br /> INTERVIEW<br /> > Matthew Key, CEO of<br /> Telefónica Europe,<br /> talks to Mobile Europe<br /> ahead of MWC 2011.<br /> MWC 2011<br /> > Congress preview:<br /> the companies that will be<br /> making the news this time<br /> around.<br /> CUSTOMER<br /> EXPERIENCE<br /> > What CEM means<br /> and how operators can<br /> make the most of their<br /> customer data<br /> MOBILE'S FUTURE<br /> MARKETPLACE<br /> > A generative ba<a title="Mobile europe Feb/March 2011 page 1" href="http://viewer.zmags.co.uk/publication/562f80ec?page=1"> WHO IS NOT HAPPY WITH OPERATORS' VIDEO PER</a> <a title="Mobile europe Feb/March 2011 page 2" href="http://viewer.zmags.co.uk/publication/562f80ec?page=2"> </a> <a title="Mobile europe Feb/March 2011 page 3" href="http://viewer.zmags.co.uk/publication/562f80ec?page=3"> Contents february/march 2011 Vid the A new a</a> <a title="Mobile europe Feb/March 2011 page 4" href="http://viewer.zmags.co.uk/publication/562f80ec?page=4"> Comment editor: keith dyer Why MOBILE WORLD CONGR</a> <a title="Mobile europe Feb/March 2011 page 5" href="http://viewer.zmags.co.uk/publication/562f80ec?page=5"> </a> <a title="Mobile europe Feb/March 2011 page 6" href="http://viewer.zmags.co.uk/publication/562f80ec?page=6"> News spectrum re-use l 02 wifi plans OFCOM'S IN-B</a> <a title="Mobile europe Feb/March 2011 page 7" href="http://viewer.zmags.co.uk/publication/562f80ec?page=7"> News mobile video optimisation MOBILE VIDEO THROU</a> <a title="Mobile europe Feb/March 2011 page 8" href="http://viewer.zmags.co.uk/publication/562f80ec?page=8"> News huawei's IP injunction l M2M shipments l DNA</a> <a title="Mobile europe Feb/March 2011 page 9" href="http://viewer.zmags.co.uk/publication/562f80ec?page=9"> News mobile internet l aviat CEO on strategy 2.67</a> <a title="Mobile europe Feb/March 2011 page 10" href="http://viewer.zmags.co.uk/publication/562f80ec?page=10"> News NFC accessory l barclaycard launch VISA AND </a> <a title="Mobile europe Feb/March 2011 page 11" href="http://viewer.zmags.co.uk/publication/562f80ec?page=11"> News more NFC l tiny femtocell l 02 upgrade ORANG</a> <a title="Mobile europe Feb/March 2011 page 12" href="http://viewer.zmags.co.uk/publication/562f80ec?page=12"> News ringback tones l backhaul acquisition RINGBA</a> <a title="Mobile europe Feb/March 2011 page 13" href="http://viewer.zmags.co.uk/publication/562f80ec?page=13"> News unified comms l mobile security l briefs Bro</a> <a title="Mobile europe Feb/March 2011 page 14" href="http://viewer.zmags.co.uk/publication/562f80ec?page=14"> </a> <a title="Mobile europe Feb/March 2011 page 15" href="http://viewer.zmags.co.uk/publication/562f80ec?page=15"> MOBILE EUROPEINSIGHT REPORT Mobile applica</a> <a title="Mobile europe Feb/March 2011 page 16" href="http://viewer.zmags.co.uk/publication/562f80ec?page=16"> INSIGHT REPORT THE APP MARKET PLACE As the GSM</a> <a title="Mobile europe Feb/March 2011 page 17" href="http://viewer.zmags.co.uk/publication/562f80ec?page=17"> INSIGHT REPORT THE DEVELOPERS G oogle's Androi</a> <a title="Mobile europe Feb/March 2011 page 18" href="http://viewer.zmags.co.uk/publication/562f80ec?page=18"> INSIGHT REPORT THE HANDSET MARKET AND SHARES W </a> <a title="Mobile europe Feb/March 2011 page 19" href="http://viewer.zmags.co.uk/publication/562f80ec?page=19"> INSIGHT REPORT Apple. As well as the effect</a> <a title="Mobile europe Feb/March 2011 page 20" href="http://viewer.zmags.co.uk/publication/562f80ec?page=20"> ???????? INSIGHT REPORT THE APP STORES ANDROI</a> <a title="Mobile europe Feb/March 2011 page 21" href="http://viewer.zmags.co.uk/publication/562f80ec?page=21"> INSIGHT REPORT Blackberry Messenger and Pan</a> <a title="Mobile europe Feb/March 2011 page 22" href="http://viewer.zmags.co.uk/publication/562f80ec?page=22"> ???????? INSIGHT REPORT While the proportion o</a> <a title="Mobile europe Feb/March 2011 page 23" href="http://viewer.zmags.co.uk/publication/562f80ec?page=23"> </a> <a title="Mobile europe Feb/March 2011 page 24" href="http://viewer.zmags.co.uk/publication/562f80ec?page=24"> App strategies READY FOR THE OFF? The Wholesa</a> <a title="Mobile europe Feb/March 2011 page 25" href="http://viewer.zmags.co.uk/publication/562f80ec?page=25"> App strategies That way they could remain in</a> <a title="Mobile europe Feb/March 2011 page 26" href="http://viewer.zmags.co.uk/publication/562f80ec?page=26"> MOBILE EUROPE BARCODE COMPETITION mobile europeA </a> <a title="Mobile europe Feb/March 2011 page 27" href="http://viewer.zmags.co.uk/publication/562f80ec?page=27"> MOBILE EUROPE BARCODE COMPETITION BARCODES, THE F</a> <a title="Mobile europe Feb/March 2011 page 28" href="http://viewer.zmags.co.uk/publication/562f80ec?page=28"> ADVERTISEMENT FEATURE WHERE CAN MATURE CARRIERS G</a> <a title="Mobile europe Feb/March 2011 page 29" href="http://viewer.zmags.co.uk/publication/562f80ec?page=29"> </a> <a title="Mobile europe Feb/March 2011 page 30" href="http://viewer.zmags.co.uk/publication/562f80ec?page=30"> Operator Interview KEY NOTES FOR 2011 In</a> <a title="Mobile europe Feb/March 2011 page 31" href="http://viewer.zmags.co.uk/publication/562f80ec?page=31"> us. The first thing is to give customers the best</a> <a title="Mobile europe Feb/March 2011 page 32" href="http://viewer.zmags.co.uk/publication/562f80ec?page=32"> ADVERTISEMENT FEATURE The RAT race to LTE-Advance</a> <a title="Mobile europe Feb/March 2011 page 33" href="http://viewer.zmags.co.uk/publication/562f80ec?page=33"> Mobile World Congress Preview WHAT LIES BEYOND</a> <a title="Mobile europe Feb/March 2011 page 34" href="http://viewer.zmags.co.uk/publication/562f80ec?page=34"> ADVERTISEMENT FEATURE DIGITAL MINI REPEATERS - MA</a> <a title="Mobile europe Feb/March 2011 page 35" href="http://viewer.zmags.co.uk/publication/562f80ec?page=35"> information down to the street level – easily del</a> <a title="Mobile europe Feb/March 2011 page 36" href="http://viewer.zmags.co.uk/publication/562f80ec?page=36"> ADVERTISEMENT FEATURE ARE YOUR CUSTOMERS HUNGRY F</a> <a title="Mobile europe Feb/March 2011 page 37" href="http://viewer.zmags.co.uk/publication/562f80ec?page=37"> that it will be able to offer insight and comment</a> <a title="Mobile europe Feb/March 2011 page 38" href="http://viewer.zmags.co.uk/publication/562f80ec?page=38"> Customer Experience Management BEYOND THE BUZZ</a> <a title="Mobile europe Feb/March 2011 page 39" href="http://viewer.zmags.co.uk/publication/562f80ec?page=39"> transition of data, it will enable them to change</a> <a title="Mobile europe Feb/March 2011 page 40" href="http://viewer.zmags.co.uk/publication/562f80ec?page=40"> Operator Strategies WHAT WILL YOUR FUTURE MARK</a> <a title="Mobile europe Feb/March 2011 page 41" href="http://viewer.zmags.co.uk/publication/562f80ec?page=41"> alternative contrasting futures distinctly differ</a> <a title="Mobile europe Feb/March 2011 page 42" href="http://viewer.zmags.co.uk/publication/562f80ec?page=42"> Operator Strategies con</a> <a title="Mobile europe Feb/March 2011 page 43" href="http://viewer.zmags.co.uk/publication/562f80ec?page=43"> </a> <a title="Mobile europe Feb/March 2011 page 44" href="http://viewer.zmags.co.uk/publication/562f80ec?page=44"> Operator Strategies Toward a bright future </a> <a title="Mobile europe Feb/March 2011 page 45" href="http://viewer.zmags.co.uk/publication/562f80ec?page=45"> </a> <a title="Mobile europe Feb/March 2011 page 46" href="http://viewer.zmags.co.uk/publication/562f80ec?page=46"> Sponsored Interview SUPPORTING THE PROFITABLE O</a> <a title="Mobile europe Feb/March 2011 page 47" href="http://viewer.zmags.co.uk/publication/562f80ec?page=47"> of these, the possibilities of what our connected</a> <a title="Mobile europe Feb/March 2011 page 48" href="http://viewer.zmags.co.uk/publication/562f80ec?page=48"> Sponsored Interview We are focused on</a> <a title="Mobile europe Feb/March 2011 page 49" href="http://viewer.zmags.co.uk/publication/562f80ec?page=49"> </a> <a title="Mobile europe Feb/March 2011 page 50" href="http://viewer.zmags.co.uk/publication/562f80ec?page=50"> Diary & Notes ”OUR february/march 2011 </a> <a title="Mobile europe Feb/March 2011 page 51" href="http://viewer.zmags.co.uk/publication/562f80ec?page=51"> New Year New Career New Opportunity For the lates</a> <a title="Mobile europe Feb/March 2011 page 52" href="http://viewer.zmags.co.uk/publication/562f80ec?page=52"> </a>